Creative Technology

Code exists to use technology to make marketing work better.

That means more faster, cheaper and effectively.

We build platforms for brands and their agencies to;

Streamline their advertising, control their content, automate production, build engagement and harness data to continually improve performance.

We work in all media types. We work with brands, creative and media agencies.

We save people a lot of money.

Read more about us at: Codewords

"I have to manage more marketing with less time and money. Help!"
It’s time to upgrade your marketing with adZU

It’s time to upgrade your marketing with adZU.

adZU is Code’s automated marketing platform.

Acclaimed by Gartner as Visionary, it allows our clients to automate the creation and distribution of hundreds of thousands of marketing campaigns.  Simple, fast and cost effective – only adZU offers automated end-to-end marketing implementation in digital, print, social, e-mail, in-store and CRM.

Learn more about adZU

Transform your business with mobile apps and responsive websites

Transform your business with mobile apps and responsive websites.

Code partners with brands to build technology for a mobile first world. We love mobile strategy, design and development…so brands come to us when they need a partner who can both define a mobile technology roadmap and execute on that vision.

We have experience in mobile apps, mobile websites, responsive websites and we also build the services that support them including web services, databases and content management systems.

It’s not really that much to ask, is it?

If I spend money with you, what do I get?

Our adZU platform manages the marketing process from budgeting to media buying to production to distribution to tracking. We map what our clients spend and what creative they run to the response and sales.

So we can tell them what’s working. But better than that, our systems respond in seconds to make the most of our clients’ budgets. adZU clients include Vauxhall, Nissan, Peugeot & AutoTrader to name but a few.

Several experience a 90%+ cost improvement.

Discover adZU

"I want to know which bits ofbr />my marketing are working!"
A list of Code's services

What can you do for my business?


We created the world’s first virtual advertising agency serving 6,500 clients. We built an operating system for a global media agency network connecting their clients and teams to real time big data. We saved an advertising holding company $millions every month through better cash management. We build mobile and social apps. We automated all the digital advertising for a half a dozen automotive brands. We build branded experiences in social media. We run the brand management apps for London 2012, McDonald’s…

We’ve made some big differences to big businesses.

We’ll help you define how technology can make your business better.

What is Creative Technology?

Creative Technology is changing the models of marketing and advertising, and as a result creating new ways for brands to engage with their audiences. It’s about using technology to allow marketers and advertisers to find new ways of working. And it’s about using technology as a creative and entrepreneurial force – to create new models and new business opportunities.

What is Creative Technology?

Only one agency made it into Gartner’s Magic Quadrant for Marketing Resource Management.

Find out why our adZU platform is in a club so exclusive that no-one else is allowed in.
Read more

Manage marketing across all touchpoints.

Digital display ads, emails, direct messaging, outdoor and social.

Building hundreds of variants in seconds, it allows you to target your content to your chosen audience.

We integrate directly with ad networks and social networks, meaning you can control all your media from a single console. We work with media partners to connect audience and performance data to optimise your campaigns.

Our mobile studio will help to build native apps, hybrid apps and mobile web solutions.

Find out more

I need to manage marketing across all these touchpoints
Unorganised branding

How can you help me manage by brand?

We’ve built brand management platforms for:

McDonald’s, London 2012, Unilever, Macmillan Cancer Research,  and National Trust…

We help you build engagement and understanding with your stakeholders. We use technology to tell the brand story and to build communities and social networks around your brand. We manage and distribute your assets, provide tools for automated customisations in all media types, and automate your approval workflows.

The relationship between the brand and the retailer….

We work with loads of retailers, especially in automotive. We can build local press ads in a few seconds and traffic them to newspapers, for a fraction of your current costs. We do the same for Direct mail, POS, E-mail, banner ads and radio. We build hundreds of ads for retailers every week – all fully automated. Our systems manage the budgets and co-op spend, process media and give you real-time reports on everything.

We help brands provide strategic leadership to retailers, giving them tools and creative ideas to drive more traffic and sales. We build a community between the brand and its retailers – and make your retailer network into a social network.

We empower your local retailers to engage with their local customers using better marketing materials, whilst ensuring every communication is on brand.

"I am a retailer.  My deadlines are short and my budget is tight."
Helping Agencies win pitches

Helping Agencies win pitches

We often work with agencies to help them find new ways of solving client problems. Find out how our technology has created a pitch-winning difference for our partners.

Learn more

No (…and we’re only part geek). We have created a proprietary working model called ACT (Agile Creative Technology) built to deliver a simple goal – “Get it Right. First Time. On Time.” (it’s not just a slogan, we measure it every week).

Creative technology is about people. It allows people to do something they couldn’t do before, or know something new. We start with the people and how we want to change their lives. We then help you work out your business goals and last work out when you should stop spending to achieve (yes we try to get you to stop spending).

Oh and we make it look beautiful.
Do all of this and the projects go right.

How do I find you?

We are based in London and New York with development studios in Ukraine and Brazil.

Our model is to combine high touch Client Consultancy ‘on-shore’ with uber talented devs in lower cost centres. This gives us the right combination of skills, high service levels whilst keeping costs reasonable. We are not the cheapest and never want to be – but pretty much all our clients see a significant ROI within 6-9 months of working with us; and for many that ROI ends up being > 10:1.
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